Week 3 Discussion – Target Customers

After reviewing this week’s course material and watching the Jon Steinberg video, respond to the following in writing (1–2 paragraphs) or record a video (less than three minutes). Make sure to apply your post to your current or future business: 

Post a Response 

Please Respond to the following:

1. How would you describe the customer persona of your primary target audience and how will this tool help maximize your value proposition and their user experience?
2. Discuss their characteristics (demographics, psychographics, behavior), including their special needs.

Related: (Solution) BUS553 Week 4 Discussion – Minimal Viable Product

Solution – Week 3 Discussion – Target Customers

MarketingReport.com’s primary target audience is the privacy-conscious consumer who is concerned about how their data is being used for marketing purposes. This customer segment is driven by the desire for greater transparency and control over their personal information. Demographically, they represent a cross-section of mainstream consumers with a mix of ages, income levels, and occupations. What unites them is their shared concern about data privacy in an increasingly digital world. Behaviorally, these individuals tend to be more discerning about the companies they do business with, often researching privacy policies and opting out of data collection whenever possible…Please click on the Icon below to purchase the full answer at only $5

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